Six companies adopt shared game accessibility tags
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In short
EA, Google, Nintendo of America, Riot Games, Ubisoft, and Xbox now display tags from the Accessible Games Initiative. Its 24 tags cover features including narrated menus, large text, color alternatives, and audio settings.
The rollout was announced on 2 November. EA places the tags in the EA app and on selected game pages at EA.com. YouTube Playables adds them under “Game Info” on mobile and the web, while Nintendo.com shows them under “About this item” and makes them searchable in its US game catalog.
Riot Games lists tagged titles on its accessibility page. Ubisoft uses the tags on purchase pages, and Xbox displays them in its accessibility catalog. The same term, such as “Narrated Menus,” can therefore appear across several catalogs instead of each company describing the feature differently.
The tags are currently available only in US English. They indicate that a particular feature meets published criteria, but they are not an overall rating and do not guarantee that the complete game works without sight. “Narrated Menus,” for example, covers narration of menus and notifications, not automatic navigation or speech throughout gameplay.
Developers can use the Initiative’s open criteria and implementation materials. Adoption is voluntary, and the tags can appear alongside companies’ existing accessibility labels.
Sources: the Accessible Games Initiative announcement with companies, tag locations, and the language limitation, EA’s explanation of tags in the EA app and on EA.com, and Nintendo of America’s catalog of the new accessibility tags.